Placement of your AdSense units is the post important optimization method. Whether you are using AdSense Ad Units or AdSense Link Units, choosing the right placement for your ads will be key for your CTR (click through rate) success.

Choose a location which is highly visible to your blog/website visitors. Don’t hide your ads in the corner of a page, instead, make them visible. Placing ads within articles is a great option, as well as in headers, footers and sidebars.

AdSense Visibility

Similar to the previous point, but the visibility of your ads are extremely important. New publishers often think placing ads in a blank space on their blog is the only way to place AdSense. However, work your blog around your AdSense units; make sure you AdSense ads are displayed in the highest viewed site space so you increase your CTR.

Color Coordination

Don’t try and make your AdSense ads look like banner ads. Instead, make sure you color coordinate your site colors to your AdSense ads. For example, if you have a site with black text, and red links, use those colors as the AdSense ads colors. Also, look where you are embedding your ads, if the background is light gray, choose the exact same color for the background color of your AdSense Ad Unit or AdSense Link Unit.

Font Style and Size

A new feature with your AdSense account is the ability to choose a specific AdSense font. Again, the same rule applies as in the previous point. Choose fonts and font sizes that work with your website or blog.

Ad Size

The debate over what ad size works the best has been brewing for many years. However, every blog is different, and every blog has different techniques. But, the standard high earners are the 300×250 (embedded in blog/website articles), 160×600 skyscraper banner, and the 468×60 horizontal banner.

AdSense Unit Options

AdSense Ad Units are a set of targeted ads which displays the title, description, and URL. AdSense Link Units are a set of links which will bring a potential visitor to a search result of that phrase, and you will get paid if someone then clicks on a sponsored ad. Both are good options for monetizing your site, however, Ad Units offer better earnings.

Show Non Google AdSense Ads

The ability to choose another ad to display if your AdSense ads don’t is a great feature. This will help your site maximize your revenue. Also, if you use a Blogger blog, this will help as you don’t have much control over where your ads are displayed.

Use Channels

Create channels to track the stats of each one of your AdSense units. Look at which units are working, and continue to monitor your ads to optimize your CTR.

Test, and track your stats

Track your stats, if something is not working, eliminate it from your site, and try something new. If something is working, you may want to try and increase your earnings even more. Remember, always test and try to improve your earnings.

Those who have done it and are still doing it as we speak have quite a few useful tips to help those who would want to venture into this field. Some of these tips have boosted website earnings through AdSense quite alot in the past and continue to deliver results.

Here are the 5 most basic proven ways on how to best optimise your Google AdSense earnings:

TIP #1 – The AdSense Format

The one format that has work very well for me in the past, and still delivers today, is the so-called Large Rectangle (336×280). This format has resulted in higher click through rates (or CTR). Meaning more visitors out of 100 visitors click on my AdSense ads. The reason for this format outperforming other formats is that the links in this format look more like web links than ad links. Alot of people tend to avoid clicking on ads when they spot them. Choosing this format helps in making your audience ‘ad-blind’.

I’ve also had good results with the Medium Rectangle (300×250) in some occasions. Open your AdSense account and have a look at the format. It resembles the Large Rectangle format. Your best bet is to test the two and see which one outperforms the other on your site. I suggest to test both for at least a week.

TIP #2 – Custom Color Palette

Create a custom color palette to match the main colors of your site. You will see tremendous increase in AdSense earnings if you make your AdSense ads look exactly like the standard web links on your site. If your links are blue, make the AdSense links blue. If the background is white, make the background as well as the border of your AdSense ad white too. Your ad will look as if it is part of your site and will not look like a block of ads people avoid.

Here’s another color tip. Use it if you understand what I mean. I’ll give an example. I have a site with several articles on it. All the articles have a green title and the text is grey. The links on the site are all blue. But, my visitors are really interested in the articles I got published. So what I did is change all my AdSense color palettes on that site to green links with grey text. All the ads look like little previews of articles. I can’t prove it, but my earnings increase by 400% on that site from then on. Again, not all sites are created equal… If you know what I mean.

TIP #3 – AdSense Position

What I recommend is that if you have AdSense ads in the bottom of your site, remove them, or move them to the top. What you want is you want people to click. And if I tell you that most people are active “above the fold”, meaning don’t even bother to scroll down, than you want your ads to be in sight at all times. If your ads are at the bottom, move them to the top. Put them where people can see them quickly.

TIP #4 – Use channels

Channels help you in conducting a good analysis of the performance of ads. Use custom channels to check what web pages are making more money and which ones are obviously not doing so well. Custom channels can be used for conducting analysis on multiple aspects at the same time. Use this analysis for making changes to your AdSense ads. Improving website content can also get you better results. If can get people interested in more, chances are high they will look for more resulting in a click on one of your AdSense ads.

TIP #5 – Limit The Filters

Filters are useful for blocking ads that you do not want displayed on your website e.g. ads of competitors. You can filter out ads that you think are not paying you well by inserting the domain name of these ads in the “competitive ad filter” feature in your AdSense account. However, too many filters can seriously limit your revenue earning potential from AdSense Ads. So, limit the use of filters to minimum.

CONCLUSION

These are some of the tips that have worked well for me on all of my sites. It’s important to note that ads should serve as a beneficial part for your visitors. People are looking for good info. If you give them good info they will surely want more. If not your visitors will leave. Ads are displayed because it fits the interest of the visitors viewing them. Focusing on a specific topic should be your primary purpose because the displays will be especially targeted on a topic that persons will be viewing already.

If you have a blog or web page, you may use Google advertising program called Google AdSense. Each time you add content to your blog, Google spider will collect information from your site. Through Google search, your website can move up in the SERP or Search Engine Result Pages. If you add a Google search Box in your website, Google will also pay you for all valid researches made using your site. Obviously, the more visits you receive, the higher your website ranks, which means, a higher click rate from AdSense ads.

Now, would you like to know about Google AdSense? First of all, you can apply at Google AdSense by furnishing an online application form at the Google Ads. Once the application is submitted and approved, you can start earning right away. All you have to do is copy and paste the HTML code that is given by Google AdSense into your website. This code creates applicable ads to the content of the page. When someone clicks on the ad on your website, Google pays you.

Who can take part and use the Google AdSense? Anyone who has a website or a blog is qualified to join the AdSense program but of course adult and hate sites are excluded. There are some policies created by Google that you must comply to. Another AdSense tip, it’s Free! Google has a deep data base for advertisers from all categories of businesses. They are also ready to fill different and each type of content sites, from religious sites to that of scientific and sophisticated sites.

Another AdSense tip is that Google AdSense is available in many languages which mean that you can target certain customers geographically. Being able to reach potential customers anywhere also means Global business.

Now the question is, why should I participate in Google AdSense? The answer is obvious. It is because you can make money from home. An AdSense tip, it will not cost you anything if you have a website or blog already. Now, what if I have already have my own website, where can I put the Google AdSense ads? Actually the ads can be placed anywhere in the web page but it would be better to put it near rich content or on the top and left column of the web pages. This way, it’s easier to see and click on them.

Of course there are a lot of strategies available online as to where to put the ads. The best AdSense tip is that if you have an interesting article that attracts people’s interest, your web pages will generate more traffic and more traffic means revenue.

Tim wants to share his knowledge when it comes to making money online and created his very own blog to record every information he encountered on the net. His blog aims to help newbies and jobless find their way to Internet Marketing and make it as an alternative way to earn money.

AdSense comes from the top internet company, Google and is often called Google AdSense. It was introduced in June 2003 and has been very popular among publishers who have desire to earn money. Publishers in this context refer to those who are publishing the Google AdSense advertisement on their website or blog. So if you opt for AdSense ads for your website or Blog then you are the AdSense publisher. Another part Advertiser is that if you are displaying the ads through the AdSense ads but that comes with different program from the same company (Google) namely AdWords. And now that’s different story again.

Well, AdSense is an advertising program that publishers (see above) use to display advertisements on their website or blog in accordance to their content and make Money. Why we focus more with the term “content” here is really because AdSense Ads come with the type of content you have, or put it simply “AdSense is contextual advertising”. Ads that are displayed on your website’s specific page depend upon the content that you have on the page. For instance, if you have Blogger information on your blog’s page then its more likely that you have ads related to blogger on your page. But sometimes what happens is the software thing of Google can’t exactly determine the type of the context on your page or may not simply have the ads related to your content and thus the ads are not relevant. This also happens frequently if you don’t have content on your page. But it’s really essential that you have Ads according to the content of your page in order to make some bucks using this program.

Now, the AdSense program should not sound confusing if you are willing to make some money online; this is one of those programs that can really help you. But if you also want to know if it makes some sense using AdSense or the reason why I am saying its worth to give it a try, you can read the below sub topics of why to use AdSense and why you may not want to go with that program.

Why use AdSense?

The first thing that any one can immediately utter after looking at AdSense is Money. The money is the basic or primary thing to choose AdSense. And this is really important thing to seek AdSense. Almost all of the publishers choose AdSense only because they have the money making concepts in mind. And the good thing is that it’s really possible to make a good amount through AdSense. Nonetheless making money through AdSense depends on lot many things which we shall be discussed in other posts of this blog.

There’s one more reason to choose AdSense. In fact there are many reasons and may differ from publisher to publisher but one more important reason is to make your website or Blog of more worth. Yes it’s possible to make your site more valuable by displaying ads and this is more relevant when we are talking about Google AdSense Ads. It should have been pretty much clear about the contextual ads AdSense displays and by displaying such ads on your website or blog works rather as more resource links on the topic or the content. Thus by displaying such AdSense ads on our pages, we are pointing to lot many valuable (in many cases) resources to explore. People may also be happy to go through the links if found useful afterwards and we are happy after all to have made some bucks through those Ads.

Why to avoid AdSense?

Frankly, one would really need to think lot to get the reasons on avoiding AdSense. However there are some that make sense to avoid this big deal program. First, many people believe that it reduces your page views. In fact any type of advertising does so. It may have several reasons but one thing many can agree with is that people prompt to leave your site with those Ads. This may be because they many not be satisfied with the content on your specific page and may be searching for other related things and end up with clicking on the ads instead of other relevant posts on the topic in your site itself. Many can argue that this is helpful as this can bring some revenue but if you don’t matter the revenue, its better you don’t go with the AdSense ads. For instance, if you sell some products through your site there’s probability that people navigate away from your site without buying the products and in this case even the money you may earn from AdSense may be less worth then the possibility of your products being sold.

Second important reason to avoid AdSense is that you don’t have complete control over the Ads being displayed on your site. Well, you can have some control in accordance with the content you publish in your site but that’s not really adequate. There may be several Ads that you may not want to display on your site and using AdSense you have no choice that you remove those Ads. This is significant if the status and reputation of your site matters in ways of displaying Ads. I think this may be the reason why high profile sites are not attracted to this program and continue their own type of advertisements.

Ok, its up to you know. But I am sure; you are going to choose AdSense to display ads for your website or your blog. Well, if you have been already using, then I hope at least you should have known the basics of this AdSense program. I too hope this helps to have a better figure of AdSense in your mind.

How To Get Maximum Revenue From Google Adsense

What makes Google Adsense so popular among web marketers and webmasters is the fact that Google Adsense program yields immediate positive results compared to 2nd tier affiliate programs. It allows webmasters and online internet marketers to gain the highest possible revenue from ads and links. How do you exactly maximize the revenue you get from your Google Adsense ads or links?

Here are 5 tips to help you maximize the revenue generation of Google Adsense:

• In utilizing the Google Adsense program, take note that vertical scrapers yield a higher rate of positive result. But just to give you the benefit of the doubt, you can do A/B testing to see for yourself what is best to utilize.
• Google Adsense allows webmasters to customize their Google Adsense ads. Because of this, you can actually customize the links, borders and color themes of your ads. One tip is that borderless Adsense web banners produce more. Just use creativity and of course, common sense.
• Use keywords in the content. But don’t overdo it. Remember that Google is smarter than you think and overdoing keywords may trigger a red flag from it. And another thing to remember is to include only the most relevant keywords, otherwise; they will be of no use.
• If you want to have the most specific and credible monitoring results of your Google Adsense revenue, you should avoid clicking your own Google Adsense ad or link. In doing so, you are given the most appropriate method of monitoring the revenue generation.
• If you want to monitor the results of your Adsense ad or link from the various sub-sections of the website, you should create an Adsense channel. The Adsense channel will show you how well your ads or links are doing. They can also tell you what factors you need to improve in your Google Adsense ad.

Google Adsense has certainly its own benefits in terms of web marketing or internet marketing and revenue generation. It is all in the Google Adsense techniques that you use. Geared with the right Google Adsense tactics, you can be sure of a successful use of Google Adsense.

How To Get Maximum Revenue From Google Adsense

What makes Google Adsense so popular among web marketers and webmasters is the fact that Google Adsense program yields immediate positive results compared to 2nd tier affiliate programs. It allows webmasters and online internet marketers to gain the highest possible revenue from ads and links. How do you exactly maximize the revenue you get from your Google Adsense ads or links?

Here are 5 tips to help you maximize the revenue generation of Google Adsense:

• In utilizing the Google Adsense program, take note that vertical scrapers yield a higher rate of positive result. But just to give you the benefit of the doubt, you can do A/B testing to see for yourself what is best to utilize.
• Google Adsense allows webmasters to customize their Google Adsense ads. Because of this, you can actually customize the links, borders and color themes of your ads. One tip is that borderless Adsense web banners produce more. Just use creativity and of course, common sense.
• Use keywords in the content. But don’t overdo it. Remember that Google is smarter than you think and overdoing keywords may trigger a red flag from it. And another thing to remember is to include only the most relevant keywords, otherwise; they will be of no use.
• If you want to have the most specific and credible monitoring results of your Google Adsense revenue, you should avoid clicking your own Google Adsense ad or link. In doing so, you are given the most appropriate method of monitoring the revenue generation.
• If you want to monitor the results of your Adsense ad or link from the various sub-sections of the website, you should create an Adsense channel. The Adsense channel will show you how well your ads or links are doing. They can also tell you what factors you need to improve in your Google Adsense ad.

Google Adsense has certainly its own benefits in terms of web marketing or internet marketing and revenue generation. It is all in the Google Adsense techniques that you use. Geared with the right Google Adsense tactics, you can be sure of a successful use of Google Adsense.

I’m going to tell you up front, for free, what all the gurus charge $40 to $250 to learn.

Are you ready?

Are you sure you’re ready to receive this earth shattering, mind blowing secret that will MAKE YOU MONEY RIGHT NOW!?

The secret is; There are no Adsense secrets!

Believe me, if there was a secret method to make thousands of dollars a month with little to no work, none of these gurus would go through all the effort to tell the world about it. They would exploit the secret themselves and sit in their walrus leather super massage loungers on their solid gold super yachts and laugh at all the poor saps following the rules

There are no Adsense secrets, just common sense and a couple of neat little ideas that you can implement that will increase the CTR (Click Through Rate) of the Adsense ads being served on your website. And an increased CTR means increased MIYP (Money In Your Pocket).

The first thing you must realize is that content is king. If your website does not have an abundance of keyword rich, search engine friendly content that provides a valuable service to your visitors, no amount of Adsense tweaking in the world will make a difference. There are far too many sites slapped together with the sole intention of generating Adsense income. In fact, for $40 or so on eBay, you can buy a CD with over 350 websites themed to high paying keywords and setup for Adsense. All you have to do is enter your Adsense information and sit back while the Mailman struggles to deliver the hernia inducing bags of Adsense checks to your doorstep.

This is a really cool fantasy, one I like to entertain almost as much as the winning the Lottery fantasy, but it just isn’t going to happen. These sites have no original, valuable content. People who may be suckered into visiting one of the sites will see that in an instant, and view the Google Adsense ads as a desperate and annoying attempt at fooling them into clicking. If a live Adsense editor were ever to visit one of these sites, your Adsense account would be suspended quicker than you can say click fraud.

The underlying non-secret that all the Adsense gurus want to sell you is that if your Adsense ads look like content, and are tightly keyed to your own valuable, original content, you will see your CTR rate double at the least, and more likely triple or more.

I recently began implementing the three steps I am about to reveal to you, and my average daily CTR on one of my sites went from .86% to over 4% literally overnight. Now this is a new site, just under a month old and I only get around 100 visitors a day, but I went from $0.30 a day in Adsense revenue to an average of $6.00 a day in Adsense revenue. Now scale those numbers up to the amount of traffic an established site is getting, and you can see just how phenomenal of an increase this is.

1. Remove the Adsense Border. By default, the Adsense units are surrounded by a border with a text box at the top that says “Ads by Gooooogle”. You goal is to work the Adsense units into your content as seamlessly as possible, so get rid of the borders. Now, Google won’t allow you to delete the borders, but they do allow you to control the colors of nearly every element of an Adsense unit. Simply make the border the same color as the background of your website. This goes for the background color of the Adsense unit as well, change it to match the background color of your webpage.
2. Use Rectangular Box Sizes for your Adsense Units. Like most people, when I first started with Adsense, I primarily used the horizontal skyscraper, you know, the one that looks like a banner. The problem is people have developed an advertising sensory overload, they don’t even see banner ads anymore, they visually tune them out. You need to make your Adsense unit blend in with your content, so use rectangular boxes. I get the best response with the 336X280 box size. Most languages are read from left to right, so try to place your rectangular Adsense unit in a table aligned to the right of your text.
3. It’s all about the colors. Google gives you an incredible amount of leeway with the colors you can select for your Adsense units. Use this to your favor, in addition to changing the border and background color, change the link and URL color as well. Most people are accustomed to clickable links being blue, so make sure your Adsense links are blue, with one exception: if you use a different link color on your site, change the Adsense links to match that color. At the bottom of each Adsense unit there is the URL for website paying for that ad. You want to draw attention away from the URL and towards the clickable link, change the color of the link to match the body color of the ad, generally black.

Just follow these three simple guidelines and I assure you, your CTR will skyrocket. Keep adding more original, relevant content to your site, increase your targeted traffic, and watch your Adsense revenue explode.

There are many more Adsense techniques that will increase your CTR, but these three are the most important. Watch for future articles in which I explain the importance of positioning your Adsense units and how to track your Adsense campaigns using channels.

Follow the rules

To make money with AdSense, you must be certain that you read and understand the policies and rules as set up by Google and described in the agreement that you signed when you registered your AdSense account. The policies limit the type of sites where you can place AdSense ads, for instance. You must focus your web site on the keyword rich content, rather than on the ads themselves. That is what Google wants to see in the AdSense web sites. It is up to the web site owner to apply the rules correctly.

How it Works

Once you have set up your Google AdSense account, you can add the code to any blog, web site or forum that you run. The account is tied to the web site owner so that you don’t need to reapply when you open another site. Just be certain that each of your sites complies with the AdSense policies. To make money with AdSense, you should concentrate on improving the content of your own web site so that more people are drawn to your site and appreciate the information and content that they find there.

Customize the Ads

Your next step to make money with AdSense is to decide on the style and format of the ads that are placed. Many marketing studies show that the size, placement, color and general theme of the ads can make a great deal of difference when you are preparing your ads. Use any or all of the recommendations that can be found in the quality tutorials that are available on the subject of AdSense. You can use Google AdSense ads in conjunction with affiliate ads to add relevant content and a more organic feel to your web pages.

AdSense with Blogs

You can make money with AdSense very effectively by using blogs. Since people expect to find a wide variety of relevant information about the product niche when they go to a blog, they also are more likely to click on one or more of the AdSense ads found on the blogs. There is even software to help web site owners place AdSense ads directly into their blogs. Because the AdSense ads are fully customizable they are more likely to blend with the theme and appearance of the web site or blog.