Product Description
This Google Adsense book is loaded with home based business tips, tricks, and secrets. Google Adsense is one of the easiest ways to make money from home in your spare time. This book is filled with advertising ideas to help launch your new business to be successful. This book also supplies Search Engine Optimization (SEO) techniques for your website and shows you how to properly set up your Google Adsense program or campaign, if you don’t already have one. Start mak… More >>

The Best Damn Google Adsense Book B&W Edition: How To Make Dollars Instead Of Cents With Adsense

Google AdSense matches ads to your site’s content, and you earn money whenever your visitors click on them. As simple as that. You put ads in your website provided by Google. Whenever, visitors clicks the ads to see the content, you get paid. Once your total earning reaches $100, you will receive the payment from Google.

AdSense for content automatically crawls the content of your pages and delivers ads (you can choose both text or image ads) that are relevant to your audience and your site content; ads so well-matched, in fact, that your readers will actually find them useful.

2. Can I really earn from AdSense?

Sure! Trust me, if you are REALLY willing to put in the effort, you can earn a decent amount of money through AdSense. Recently there was a post in AdSense blog (AdSense.blogspot.com) that a person finally decided to retire from his 9 to 5 job as his AdSense income was enough for him. This will help him concentrate more on marketing his website to gain more visitors. If he can, why can’t you?

3. What are the minimum requirements for participating in AdSense?

a. A website or blog which has decent number of visitors per day. It must be understood that you must have at least a functional website to earn through AdSense. You don’t need to have a website provided you have a blog which is running and active. If you are a beginner, I recommend you to first concentrate on building your website, marketing and driving traffic. If you are serious enough, consider even buying a website with decent amount of visitors.

Do not rush to experiment with AdSense if you are just beginning to build your website. If you see the statistics, the disabled AdSense accounts out there are more of beginners than the seasoned web publishers. The fact is that beginners, out of frustration, sooner or later try to click their own ads to increase their earning which leads to the disabling of their account. So watch out your step.

b. A bank Account.You need to own a bank account if you want to receive payments from Google AdSense. You cannot encash the cheque they send unless you have a bank account. You don’t need to have an international bank account. Your local bank account will do fine.

4. Is there any alternatives for AdSense?

Well, there are similar programmes mimicking Google AdSense out there. Like Yahoo Publisher Network (YPN), overture and so on. But none is as effective as Google AdSense.

5. Why AdSense is so effective?

The main reason of success behind AdSense is that it is owned by the industry leading search engine group, i.e., Google. Leveraging on the supremacy of their search engine, AdSense can deliver contextually targeted ads with ease than any other vendor. They make use of the database of millions of stored webpage across the net to deliver targeted ads. Thus the ads are well matched; superior to any other service like YPN.

6. How can I increase my earnings?

a. Website Marketing

The primary way to increase your earning. More Visitors = More Clicks = More Money. As simple as that. Increase traffic to your website and you should see growth in your AdSense income.

b. Ad Placements

Sure! Ad placement counts as well. We as surfers, normally programmed not to click on any ads. Thus the success lies in integrating AdSense ads with your webpage; i.e., making it look like as if part of the content. Then you will see a rise in click through rate.

c. Keyword Analysis

It should be understood that not all ads are priced at the same price. There are ads which is priced as low as one cent. Then there are ads which is priced as high as 5-10$ per click. Normally, we cannot determine the click-through price of an ad. But we can control the general pricing by suitably choosing the content. For example, ads about camera review will pay less compared to ads about camera products. So, we should wisely choose the content of website. Generally ads on insurance and travel sector tend to pay more.

7. How to apply for Google AdSense?

Once your website is ready, sign up with Google AdSense from their home page. Your website will be reviewed by the specialists at AdSense. Once your website is approved, you can deliver targeted ads by pasting a few lines of html code into your webpage.

There are however around 5% who earn more than $10,000 a month from Google’s magic AdSense program.

This should give us AdSense publishers a lot of encouragement when you think that it is entirely possible to make $10,000 a month from AdSense as there are people making that kind of money every month.

So whilst these kind of earnings are a reality, to make this kind of money you need to ask yourself the following questions;

• How much do you want to make from AdSense?
• How hard are you willing to work to achieve this?
• How much time are you willing to spend working the Google AdSense program?

If you can honestly answer “whatever it takes” or something to that effect & you are willing to commit yourself to working towards that monthly AdSense earning figure then you may have a chance of actually achieving it.

So How Can You Make $10,000 From AdSense?

Well here a two ways to do it;

1. Put up 1,000 sites that each make $10 a month
2. or… Put up 1 site that makes $10,000 a month

Seriously though you would need more than just 1 website but certainly not as many as 1,000 – that would just be too difficult to manage & maintain.

Factors That May Influence Your AdSense Revenue

• Topic & Number of Sites Start with a few which have fairly popular topics such as photography or web design where you can be assured of enough demand & advertisers for Google to serve up AdSense ads on your sites. A topic for which there is little or no demand will not have enough advertisers for Google to provide your site with AdSense ads.
• Earnings Per Click The higher your AdSense earnings per ad click the less clicks you will require to reach your revenue target. Therefore ensure that your content is rich with high paying keywords so that you get AdSense ads that will produce higher earnings per click – sometimes just 1 click can generate as much as $5.00 whereas many clicks will only make $0.01c.
• CTR (Click Through Rate) The higher your CTR the higher your earnings for a particular number of site visitors.
• Website Traffic All other things being equal, more traffic will generate more revenue
• Relevant Ads If the ads Google serves up are not relevant to your site’s content your site visitors will be unlikely to click on them as they won’t be to do with what attracted them to your site.

To sum up, the amount of money you make from AdSense = CTR + Traffic Volume + Ads with High Paying Keywords + Relevant Ads

Placement of your AdSense units is the post important optimization method. Whether you are using AdSense Ad Units or AdSense Link Units, choosing the right placement for your ads will be key for your CTR (click through rate) success.

Choose a location which is highly visible to your blog/website visitors. Don’t hide your ads in the corner of a page, instead, make them visible. Placing ads within articles is a great option, as well as in headers, footers and sidebars.

AdSense Visibility

Similar to the previous point, but the visibility of your ads are extremely important. New publishers often think placing ads in a blank space on their blog is the only way to place AdSense. However, work your blog around your AdSense units; make sure you AdSense ads are displayed in the highest viewed site space so you increase your CTR.

Color Coordination

Don’t try and make your AdSense ads look like banner ads. Instead, make sure you color coordinate your site colors to your AdSense ads. For example, if you have a site with black text, and red links, use those colors as the AdSense ads colors. Also, look where you are embedding your ads, if the background is light gray, choose the exact same color for the background color of your AdSense Ad Unit or AdSense Link Unit.

Font Style and Size

A new feature with your AdSense account is the ability to choose a specific AdSense font. Again, the same rule applies as in the previous point. Choose fonts and font sizes that work with your website or blog.

Ad Size

The debate over what ad size works the best has been brewing for many years. However, every blog is different, and every blog has different techniques. But, the standard high earners are the 300×250 (embedded in blog/website articles), 160×600 skyscraper banner, and the 468×60 horizontal banner.

AdSense Unit Options

AdSense Ad Units are a set of targeted ads which displays the title, description, and URL. AdSense Link Units are a set of links which will bring a potential visitor to a search result of that phrase, and you will get paid if someone then clicks on a sponsored ad. Both are good options for monetizing your site, however, Ad Units offer better earnings.

Show Non Google AdSense Ads

The ability to choose another ad to display if your AdSense ads don’t is a great feature. This will help your site maximize your revenue. Also, if you use a Blogger blog, this will help as you don’t have much control over where your ads are displayed.

Use Channels

Create channels to track the stats of each one of your AdSense units. Look at which units are working, and continue to monitor your ads to optimize your CTR.

Test, and track your stats

Track your stats, if something is not working, eliminate it from your site, and try something new. If something is working, you may want to try and increase your earnings even more. Remember, always test and try to improve your earnings.

AdSense is run by Google and is basically an application for the purpose of managing advertisements. Those who own websites are given the opportunity to use AdSense for the purpose of managing images, texts as well as video advertisements on their web pages. These adverts are managed by Google and help them earn money on the basis of per-impression or per-click transactions.

AdSense Background:
Those who are looking to advertise with the help of AdSense are required to enroll with AdWords. AdSense has become increasingly popular over the years because these advertisements are different from banners with respect to interference and annoyance. Moreover, the information offered by the advertisement is related to the content of the website.

JavaScript is used by AdSense for the purpose of including adverts within websites that require them.
AdSense has created ripples on the industry that focuses on affiliate marketing. Naturally, due to this reason, those affiliate merchants that do not possess a strong market standing get wiped out faster and consequently ad networks experience a decline in their customer base.

In case you are part of such an ad network due to which losing money has become usual, it is essential that you abandon such a network and consider AdSense so that you can experience an inflow of cash.

Using AdSense, search:

The following benefits will be experienced by those using AdSense:

1-AdSense for Search as an application allows individuals with the opportunity to provide and create a list that consists of websites that must be searched through. This will allow you to send traffic to those of your websites that do not experience in the same on a regular basis. You can do so by adding AdSense as a search engine on a webpage of your choice.

2-Basic search engines provide search results in such a way that the most recently added posts are shown first and the rest follow. AdSense, however, displays search results in such a way that it is based on the user’s personal requirement.

3-With the help of AdSense, you are given the opportunity to access your search results on your own website.

4-AdSense offers such information in search results that makes it easier for user to sift through it.

5-AdSense offers opportunities to interested individuals to earn extra cash online.

6-AdSense, search allows individuals to access those queries that have prominence. This helps users to create new posts and come up with newer ideas.

An AdSense banner must be as big as possible so that it attracts enough attention for best results. The average size must be about 336×280 and the individual must stick to white as a color for its border as well as background.

If you wish to add more than one banner, spreading out AdSense banner is considered to be most effective.
The free AdSense e-book can be downloaded off a number of websites. This offers individuals with benefits, limitations and requirements of AdSense. This free AdSense e-book is easily available to those who are interested in the same.

Free AdSense templates are as easily available which offers layouts for websites that include Blogger, Invision Power Board, phpBB, Wordpress, etcetera. Finding a good AdSense niche is important in this respect as it will make it easier for you to choose an AdSense template.

An AdSense theme is different from other AdSense blogger templates. An essential element of AdSense themes is that they place advertisements around the content instead of the other way round as is carried out by most other websites and advertisers. Advertisements and URLs are strategically placed around each post so that exposure can be made maximum.

A number of themes will offer individuals with the ability to carry out easy placement of ads within individual posts. This is considered to be a fool proof way to receive a large number of ad clicks from each individual who visits the blog. This makes it easy to blog with AdSense.

In order to experience AdSense money making, one should make sure that adequate traffic is directed towards one’s website. If this is not the case, ad clicks will not be possible. Search engine optimization, article marketing and website promotion tools enable websites to receive more traffic. The web page must be created in such a way that the ads fit into the content as this enables increased ad clicks. Therefore, making money, AdSense and strategic placement of advertisements are directly related to each other.

AdSense blogger templates are easily available on a number of websites and blogs. It allows individuals to give a new look to their blogs and therefore increase traffic.

Those who own small websites, after installing a plug-in are given the benefit of displaying relevant advertisements and texts that are personalized according to the needs and requirements of visitors. If the owner of such a website is also the owner of a number of other sites, the application need not be carried out more than once. The previously mentioned Javascript is placed in such a way that the advertisements appear in the same location. Naturally, the advertisements from Google will not take that much time to be displayed. This brings an end to the problem of applying to several affiliate programs. It also keeps a record of the several URL’s that have been visited along with passwords and domain names.

AdSense or Google ads, due to their easy creation and customization can be strategically placed in any corner of your website.

1. Strategically place your ads

I have done many, many experiments with my AdSense and have figured out what the best place for my AdSense is. I have had the most success using two types of ad placement. The first is to place your AdSense in a vertical skyscraper to the left of your text. I can’t be absolutely sure why this works, but I believe it is because people read from right to left so every time they finish reading a line of my content their eyes instantly return to the left of the page and see the ads once again. The next successful ad placement is a horizontal banner in-between the content of your page. I believe this works for me because in order for people to continue reading the content of my page they have to look at the ads. Note: These ad placements work best for “ME”, and I am still experimenting to make sure I get the most of my AdSense. That being said, I recommend you perform numerous experiments every week to see what works best for you.

2. Don’t have to many ads on a page

I see websites all the time that have pages with 75% ads and 25% content. This is a bad strategy because people will not only think your website is spam, but your Google AdSense will not always be relevant to your page content. If you have 200 words on a page and have three AdSense scripts usually only one of them is relevant to your page content because their just isn’t enough information on the page for Google to read and decide what ads should be on your page. This is how I decide how many AdSense scripts I should have on a page.

1. 0-600 words = 0 AdSense
2. 600-800 words = 1 AdSense
3. 800-1200 words = 2 AdSense

You should only have 3 AdSense (which is the maximum allowed by Google TOS) on your page if your page is very popular and receiving many page views a day.

3. Search Engine Optimization

Now this isn’t specifically about getting more clicks with AdSense but it is still very important in making money through Google. If you want to learn about search engine optimization (SEO) you can read my guide at Search Engine Optimization. You can also try our free webmaster tools to help optimize your website at The PC Line Webmaster Tools

4. Get your website more traffic

There are more ways than just SEO to get your website more traffic. For example; you can purchase traffic through available online services, you can participate in traffic exchange programs, and you can sign up in a banner exchange program. SEO is the most effective, but when you are starting out you should take traffic from anywhere you can get it.

Lastly I would just like to say, don’t expect to make a lot of money from your website when you first start out. True, there are many people out there who make over 1000 dollars a month from their AdSense alone, but they have spent a lot of time experimenting and promoting their websites. When you first start out expect to maybe get one click a day which can pay between .05 and .50 cents depending on what topic you chose for your website. Only after months or even years can you expect to make over a hundred a month from AdSense. You have to spend time every day working and advertising your website if you want to be successful. Don’t let this deter you, rather let it inspire you because now you know that it is possible to make some decent extra income from your websites.

We can find many discussions on AdSense on almost all major discussion boards, forums and blogs. AdSense has become a buzz for teenagers who want to meet their personal expenses by running blogs of their personal interests. Even fulltime webmasters research to find various techniques for consistent revenue generation without any copyright infringement and violations of copyright laws.

Ironically many authors who claim to be the authority on AdSense and other advertisement media are still thriving to generate consistent revenue online. For this reason, there is no point in buying ebooks on this topic. All the information that you ever needed can be found online and especially at Google’s own pages. AdSense is a Google owned program that allows webmasters to display pay per click ads on their webpages. These advertisements are content sensitive (or contextual). This means that if you have a website on computers, advertisements displayed will be about computers. AdSense ads are highly relevant and it is because of this reason it is more successful. In fact, in the 3rd quarter of the year 2007, Google made a whopping $1.45 billion just from AdSense alone.

There have been other ways of online advertising like popups and banner ads. However, these are not so profitable and efficient when compared to pay per click ads. When was the last time you clicked on a banner or waited to see what a popup was about to display? The answer would be rare. However, the case is different with pay per click ads. As, these ads are contextual thus they can easily blend in with the content of the web page. Users click on the ads only when they are interested in the ad, this proven result generates huge targeted traffic to the advertiser. Targeted traffic means more conversions in return of investment and profits.

Being a webmaster or an active blogger you might have already known that “To increase revenue from AdSense earnings we have to place multiple ads on rich content web pages. Here are some tips in maximizing your revenue with multiple advertisements.

Make sure the ad unit with the highest CTR is the first ad unit in the HTML code of your page. We’ve heard that there may be some confusion on this, so here’s some clarification on how we serve ads to a page once we know which ads win the auction.

First we would start with selecting the ad unit on our main web page. I got some amazing results when I selected an ad size of 300×250 rectangle. Apart from selecting the right size, it is also important to select the right place and color of the ad unit.

I went through a survey on how a person uses the Internet. The results were remarkable, most of the users move the cursor in the centre or on the extreme right corners of a web page. Considering these facts it would be sensible to place the ads in the middle of the page or on the right hand side of the web page.

Selecting the ad color is also important. We can select the ad units which match the web page color and start placing them in between the content.

How about selecting the keywords which yield good money! It is always important to write a quality content which the visitors find valuable. If the content is based on high frequency keywords then it would be great!

Now that you have known few tips on AdSense, let us try these tips and watch your earnings grow!

Most of the Google AdSense publishers commit mistakes naively which could ban their AdSense account.

These AdSense tips are derived from Google Program policies, Terms & Conditions and FAQ’s.

1. Never click your own AdSense ads or get them clicked for whatever reason.
2. Never change the AdSense code.
3. Do not place more than 3 advertisement units or 2 AdSense search boxes on any web page.
4. Do not disclose confidential information about your AdSense account like the CTR, CPM and income derived via individual ad units.
5. You do not need to create 5 accounts for 5 different websites. One account will do.
6. Label headings should be “sponsored links” or “advertisements” only.
7. Do not add it on web pages with MP3, Video, News Groups, and Image Results. Also exclude any pornographic, hate-related, violent, or illegal content.
8. Avoid excessive advertising and keyword stuffing
9. Ensure the Language is Supported
10. Do not confuse with adjacent images

Prevention is better than cure, so whenever you are in doubt it is better to ask AdSense for help.

Those who have done it and are still doing it as we speak have quite a few useful tips to help those who would want to venture into this field. Some of these tips have boosted website earnings through AdSense quite alot in the past and continue to deliver results.

Here are the 5 most basic proven ways on how to best optimise your Google AdSense earnings:

TIP #1 – The AdSense Format

The one format that has work very well for me in the past, and still delivers today, is the so-called Large Rectangle (336×280). This format has resulted in higher click through rates (or CTR). Meaning more visitors out of 100 visitors click on my AdSense ads. The reason for this format outperforming other formats is that the links in this format look more like web links than ad links. Alot of people tend to avoid clicking on ads when they spot them. Choosing this format helps in making your audience ‘ad-blind’.

I’ve also had good results with the Medium Rectangle (300×250) in some occasions. Open your AdSense account and have a look at the format. It resembles the Large Rectangle format. Your best bet is to test the two and see which one outperforms the other on your site. I suggest to test both for at least a week.

TIP #2 – Custom Color Palette

Create a custom color palette to match the main colors of your site. You will see tremendous increase in AdSense earnings if you make your AdSense ads look exactly like the standard web links on your site. If your links are blue, make the AdSense links blue. If the background is white, make the background as well as the border of your AdSense ad white too. Your ad will look as if it is part of your site and will not look like a block of ads people avoid.

Here’s another color tip. Use it if you understand what I mean. I’ll give an example. I have a site with several articles on it. All the articles have a green title and the text is grey. The links on the site are all blue. But, my visitors are really interested in the articles I got published. So what I did is change all my AdSense color palettes on that site to green links with grey text. All the ads look like little previews of articles. I can’t prove it, but my earnings increase by 400% on that site from then on. Again, not all sites are created equal… If you know what I mean.

TIP #3 – AdSense Position

What I recommend is that if you have AdSense ads in the bottom of your site, remove them, or move them to the top. What you want is you want people to click. And if I tell you that most people are active “above the fold”, meaning don’t even bother to scroll down, than you want your ads to be in sight at all times. If your ads are at the bottom, move them to the top. Put them where people can see them quickly.

TIP #4 – Use channels

Channels help you in conducting a good analysis of the performance of ads. Use custom channels to check what web pages are making more money and which ones are obviously not doing so well. Custom channels can be used for conducting analysis on multiple aspects at the same time. Use this analysis for making changes to your AdSense ads. Improving website content can also get you better results. If can get people interested in more, chances are high they will look for more resulting in a click on one of your AdSense ads.

TIP #5 – Limit The Filters

Filters are useful for blocking ads that you do not want displayed on your website e.g. ads of competitors. You can filter out ads that you think are not paying you well by inserting the domain name of these ads in the “competitive ad filter” feature in your AdSense account. However, too many filters can seriously limit your revenue earning potential from AdSense Ads. So, limit the use of filters to minimum.

CONCLUSION

These are some of the tips that have worked well for me on all of my sites. It’s important to note that ads should serve as a beneficial part for your visitors. People are looking for good info. If you give them good info they will surely want more. If not your visitors will leave. Ads are displayed because it fits the interest of the visitors viewing them. Focusing on a specific topic should be your primary purpose because the displays will be especially targeted on a topic that persons will be viewing already.

Here are some tips that you MUST follow to become a successful AdSense publisher:

1. Be sure to read the AdSense Terms and Conditions and Program Policies thoroughly and comply with them at all times – no exceptions! Google is almost fanatical about its guidelines being complied with. It is absolutely critical that you comply at all times with every AdSense term and condition and policy to avoid having your account (and all your AdSense ads) shut down by Google.
2. If you are new to AdSense don’t assume you know anything at all about being a successful publisher. Read up on absolutely everything you can find about the program and make sure you have the correct tools at hand to become a success.
3. Become an expert at optimizing your sites and web pages. This does take some little time and effort on your part but the correct ad placement, and the right choice of top paying keyword, means the difference between a click through ratio of 0 and a click through ratio of 8 percent or more.
4. Spend a lot of time searching the web looking at examples of other publisher’s AdSense websites and see how each individual site, including blogs, is benefiting from AdSense.
5. Google will not tolerate you clicking on your own ads so don’t even think about it.
6. Don’t ask your friends and family members to click on your ads. You can earn money instead by referring them to the program themselves.
7. Don’t join the program simply to make money. It is NOT a get rich quick scheme. It will take time and effort to make a profit.
8. While the program is relatively user friendly don’t expect to get a complete grasp of how everything works as soon as you start. Expect to take a short while to get used to everything and to learn every facet of becoming a successful AdSense publisher.

By following this list of dos and donts you are well on your way to becoming a successful AdSense publisher. One of the fundamentals of AdSense success is optimizing your web pages with the best top paying AdSense keywords.